Many Americans may assume that when
corporations make charitable contributions, they give to
nonprofit groups that are friendly to American ideals,
including the family and the concept of limited government.
That assumption is dead wrong. The reality is that most large,
publicly traded corporations set up and fund their own
grantmaking foundations that in turn make contributions to
public advocacy groups that tend to be left-of-center
politically, promote big government, and generally are hostile
to traditional American mores.
By definition, most charities and nonprofit
organizations are religious and volunteer-based. But corporate
foundations tend to ignore community and faith-based
organizations. According to its Patterns of Corporate
Philanthropy, the Capital Research Center found that six
of the ten largest U.S. companies explicitly ban or restrict
grant making to religious institutions. For instance,
AT&T says it will only fund groups that are "nonsectarian
and nondenominational." Ford Motor Company explicitly states
it does not support "religious or sectarian programs for
religious purposes." Citigroup will only fund religious
organizations when they are engaged in activities to "benefit
the entire community." Even when companies have no policy
restrictions, most give very little to community- or
faith-based organizations.
One company foundation -- the Ford Motor
Company Fund -- presents a representative example of corporate
misgiving. Last year, the Ford Fund gave $111.2 million in
cash and product grants, but the foundation's 1998 data lists
just $1.2 million in funding to faith-based organizations --
and that was only for community-based initiatives. Ford bans
giving to churches and religious organizations, but that
policy does not prevent the fund from contributing to feminist
and gay rights groups. In 1999, for example, Ford contributed:
$200,000 dollars to the National Gay and
Lesbian Task Force.
$100,000 to the International Gay and Lesbian
Human Rights Campaign.
$200,000 to the Federation for Women and
Family Planning for "reproductive health and family planning
in Poland."
$23,400 to the Foundation for Studies and
Research on Women for a sexual education and family planning
program in Argentina.
$1 million to the League of Women Voters
Education Fund to support "voter education and public
affairs."
A $1.5 million three-year grant to the Ms.
Foundation for Women to support "reproductive health and
women."
$275, 000 to the Maryland Foundation for
Women's Civil Rights.
The list goes on and on. The few grants listed
here add up to almost $3 million -- almost triple the $1.2
million in total Ford giving to community organizations the
previous year.
Another example of one-sided corporate
philanthropy is the Target Foundation (formerly the Dayton
Hudson Foundation), which received a giving grade of F in
Patterns of Corporate Philanthropy. Portraying its
foundation as a family friendly, "community oriented"
grantmaker, Target listed more than $42 million in gifts for
1997. But Target explicitly bans grants to "religious
organizations for religious purposes. Programs with religious
affiliation are eligible if the program does not advocate
religious beliefs or practices." Like with the Ford Fund, the
policy does not prevent the company from funding advocacy
groups with a radical sexual agenda. In 1999, Target gave:
$10,000 to the "District 202 Center for Gay,
Lesbian and Transgendered Youth."
$20,000 to the League of Women Voters for
voter education.
$18,000 to Planned Parenthood for reproductive
health and pregnancy prevention.
$10,000 to the Southern Theater Foundation of
Minnesota to assist in gay and lesbian art and theater.
$20,000 to Working Opportunities for Women.
AT&T, the nation's ninth largest company,
may appear to be a responsible corporate giver; its "AT&T
Cares" program makes grants--$73.1 million in 2000 alone
through its New York-based corporate foundation--to the
favorite charities of employees. But foundation's guidelines
insist that "organizations must be nonsectarian and
nondenominational," limiting employee choice. Consequently,
the AT&T Foundation ended up funding a number of advocacy
groups that could hardly be considered family friendly in
1997:
$27,500 to the Gay Men's Health Crisis.
$850,000 award to the Family and Work
Institute, an advocacy group that pushes for greater public
and corporate funding of institutional daycare.
$20,000 grant to the Feminist Press, a liberal
New York-based publisher.
Not all shareholder-owned corporations are so
hostile to the American family. Most of Wal-Mart Stores'
charitable giving benefits real families. The retailer
reported product and cash donations of $150.4 million -- the
largest amount of any U.S. corporate foundation -- in 2000.
Unlike other corporations, a politically correct spin machine
operating out of corporate headquarters does not control
Wal-Mart's giving. Instead, the managers at the nearly
thirty-five hundred local Wal-Mart stores make 97 percent of
all giving decisions. The result: Individual stores focus
their charity on helping out local community organizations.
They also support nationally known charities like the YMCA and
the Children's United Way. Wal-Mart Foundation director Betsy
Reithmeyer told Capital Research Center's Foundation
Watch newsletter: "We try to serve community needs.
Oftentimes it has been the faith-based organizations that have
stepped up to meet that need."
Searching for the Motive
As much as large corporations seek a "clean"
public image and are perceived by most Americans to be
conservative, why do corporate managers decide to contribute
to advocacy groups that push questionable--if not
radical--public policy initiatives? While the answer is
complicated, often the immediate motive is to quiet criticism
from shakedown artists like Jesse Jackson. In 1997, Jackson's
Rainbow Push Coalition netted $2 million from Viacom and other
communications companies when it alleged racial discrimination
and threatened to petition the Federal Communications
Commission to block telecommunications mergers and deny
broadcast licenses. The Rainforest Action Network uses similar
bully tactics. In 1999, the network threatened to boycott Home
Depot unless it discontinued use of "old growth timber."
Typically, groups that intimidate companies demand a
"memorandum of understanding" that binds the company to a
"code of conduct" that is often contrary to its own interest.
Other corporations contribute to advocacy
groups because it is an effective way to weaken their
competition. Large corporations can afford to comply with
stringent government regulations, while smaller family-run
companies cannot. Corporations also give to advocacy groups
for some pragmatic, short-term benefit. But in the long run,
such grant making not only hurts the family, but also hurts
investors, the overall economy, and the public's trust in
philanthropy. Companies that give to shakedown artists will
find themselves at their mercy as they come back demanding
more and more. Thanks to corporate-sponsored activism, the
economy is saddled with more regulations and bloated
government. Meanwhile genuine charities--community and
faith-based organizations--are left out in the cold.
The ironic nexus between large corporations
and "big government" also explains the ambiguities of
corporate philanthropy. Consider the widely discussed issue of
global warming. Last year, leading auto and oil companies were
bankrolling environmental groups that were working closely
with the Clinton administration to regulate further the auto
and oil industries. In June 2000, President Clinton's National
Science and Technology Council -- which included
representatives of several corporate-backed environmental
groups -- released a report on the National Assessment on
Climate Change that predicted alarming consequences that would
result if changes in the climate were not checked by
aggressive government action. Groups involved in the
Clinton-backed study included three groups funded by corporate
coffers: In 1996 and 1997, the World Wildlife Fund received
$200,000 from Ford, $20,000 from Daimler Chrysler, and $35,000
from General Motors; from 1996 to 1998, the World Resources
Institute received $149,621 from Ford and $40,000 from BP
Amoco; and the Progressive Policy Institute received $30,000
from BP Amoco from 1996 to 1998.
Time for Change
Last year, the House of Representatives
approved President Bush's plan to increase funding for
faith-based organizations. Known as H.R. 7, the resolution
allows groups with religious affiliations to apply for $47
billion in government grants for services ranging from job
training to elderly services. The bill also allows
corporations to write off up to 15 percent of their taxable
income for charitable contributions. Corporate America needs
to take this cue from the Bush administration, rethink their
bans on giving to faith-based groups, and begin investing in
family-friendly, community-based organizations.
The continuing trend of corporate misgiving --
grant making to advocacy groups hostile to the free market and
traditional values -- becomes even more troublesome as the
country faces difficult economic times. Corporations need to
include employees and shareholders in grantmaking decisions.
Foundation bureaucrats must not remain unresponsive to the
values of Americans who work for and invest in their
companies. In order to change corporate grantmaking behavior,
employees and stockholders will first have to become more
aware of corporate philanthropy. Before they invest savings in
its stock or purchase its products, they should demand to know
more about the corporation's philanthropy. The watchword
should be: "Follow the Money."
This article appeared in the November/December
2001 Family
Policy magazine, a publication of the Family Research
Council.